Research: Reasons why restaurants lose customers

Reasons restaurants lose customers:

Customer dies                                  1%
Moved away                                     3%
Influenced by friends                         5%
Lured away by the  competition          9%
Dissatisfied with product                    14%
Turned away by an attitude of indifference
on the part of a company employee     68%

Source: THE PRYOR REPORT, Vol. 10, No. 4a

ed note: Many web sites refer to these statistics, however I have not been able to find the original source or the date it was published. Statistics are interesting nonetheless.

WaiterBell Angle: I believe that when a restaurant installs the WaiterBell System, they are making a statement as a restaurant that the customer is important. It also empowers the customer if there is even the accidental impression of indifference on part of the employee.


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