Article: “You’ve got to work to keep your customers” (May 2006)

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excerpt:
"The latest version – The Sisters Restaurant on Grand Avenue in downtown Everett – has been the best by far because its owners take nothing for granted.

While they have had my regular business for a couple of decades, they have never stopped trying to earn it.

…Brad Worthley would like the Sisters, or at least their style. The customer service consultant spoke to the Greater Marysville-Tulalip Chamber of Commerce Friday morning. His message was simple: If you want to keep a customer, exceed his or her expectations.

"No matter how good they are, they're always raising the bar." Worthley said. "Every year, they ask, 'What are we going to do next year?"

source: "You've got to work to keep your customers" by Mike Benbow (The Daily Herald, May 22, 2006)

WaiterBell Angle: This article points out that successful restaurants are not continuously successful because they have a formula for food and service, but because they are constantly trying to improve the dining experience for their customers. WaiterBell raises the customer service bar for your guests. Empowering your customers with WaiterBell tells them that your restaurant does not take them for granted, and that you are focused on their satisfaction.

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