Article: “Offer & Promote Summer Catering to Boost Revenue & Awareness” (2006)

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excerpt:
“Aside from holiday time at the end of the year, summer is the best time for restaurants to provide catering services. Catering is a great way to increase revenue and introduce your food to a new audience.

Catering can be done either on site at your restaurant or off-site via delivery or pick-up. If you have a room that you can use for on-site parties, great. If not, offer off-site catering. If you don’t have a delivery vehicle (often a car is fine), look into local delivery services or just offer pick-up…”

source: “Offer & Promote Summer Catering to Boost Revenue & Awareness” by Joyce Weinberg (About’s Restauranting, 2006)